Snoop Dogg introduced in the present day that Death Row Records—the legendary West Coast hip-hop platform that includes artists like Dr. Dre, Tupac Shakur, Nate Dogg, Tha Dogg Pound, and so forth—is getting into the hashish sport with Death Row Cannabis.
What sort of strains can we anticipate? Loss of life Row Hashish will initially launch a trove of OG strains together with Runtz, Strawberry Gary, and Tropicana Cookies. The primary drop arrives in restricted version commemorative metallic luggage that includes the enduring hooded prisoner determine seated in an electrical chair on the entrance—the picture discovered on the Loss of life Row Data brand in the event you look carefully.
Particularly designed for the Loss of life Row Hashish drop, the new rendering of the prisoner was designed for the launch of the hashish model. The principle distinction between the brand new and outdated photographs is that the brand new one has one hand damaged free and is smoking a fats doobie.
To do that drop, and contemplating competitors, Snoop Dogg zeroed in on one of many prime cultivators round.
Who’s Rising Loss of life Row Hashish?
The person who curates Loss of life Row Hashish is the one and solely, mighty AK—“hand-selected by Snoop himself.” AK is greatest recognized for his function alongside former associate Wizard Bushes in sprouting, choosing, and cultivating strains reminiscent of RS11 (aka Rainbow Sherbert #11), Studio 54, and Shirazi from breeder DEO Farms. (Excessive Instances Vice President of Content material Jon Cappetta profiled the high-grade hashish grown by Wizard Bushes final August.)
AK can also be behind the IYKYK model SMKRS and he’s additionally the esteemed Vice President of Cultivation for TRP LLC, the corporate that owns a majority of the Cookies shops throughout the nation together with their services in Florida. AK has additionally developed a fame for his knack for cultivating fireplace OG strains.
Loss of life Row Hashish will first be out there at choose Cookies California shops all through California in Brentwood, San Bernardino, and San Diego on Monday, January 2, 2023, with different areas and extra states to comply with.
Observe Death Row Records and Death Row Cannabis on Instagram for extra particulars concerning the preliminary drop. The accounts posted an animation of the Loss of life Row Data brand and revealed a branded pre-roll tube. The teaser video was created by artist GUAP with a soundtrack by Kevin Gilliam, aka DJ Battlecat.
Snoop Dogg and Loss of life Row
Underneath Snoop’s latest management after he acquired the label, Loss of life Row Data is making a profitable dive into hashish. Snoop Dogg, underneath Loss of life Row Data, praised the herb from the get-go, most clearly on albums like Dr. Dre’s The Continual and The Continual 2001, or almost any Snoop Dogg file. (Nonetheless, Snoop’s acquisition does not necessarily include all the acquainted albums.)
At its peak, Loss of life Row Data artists appeared bigger than life and defined an era—together with the West Coast G-funk sound that was typically imitated however not duplicated.
“For over 30 years, by means of numerous chart topping hits and landmark artists, Death Row Records has stood as one of many music trade’s most iconic and culturally vital platforms,” the label stated in an announcement. “At present, it’s underneath highly effective new administration. Not too long ago acquired and underneath the route of Snoop Dogg and his household, the notorious musical empire has reemerged as a multi-category cultural platform throughout music, leisure, and hashish, all united by the blockchain for a brand new technology.”
Forward of the announcement of Loss of life Row Hashish, Snoop Dogg acquired Death Row Records on February 10. “It feels good to have possession of the label I used to be a part of originally of my profession,” Snoop Dogg stated on the time. This represents Snoop Dogg’s subsequent transfer together with his new platform.
Keep tuned for extra drops from Loss of life Row Hashish, quickly to comply with.