Santa Claus is coming to city—this 12 months, loaded up with hashish deliveries obtainable at areas in Southern California. Give the present virtually everybody desires this vacation season: weed.
For the time interval starting December 19 and operating by means of Christmas Eve on December 24, Emjay will ship a hashish supply courier dressed as Santa Claus to ship orders all through Los Angeles and San Diego. It’s probably the most inventive vacation gross sales gimmicks we’ve seen in a very long time inside the hashish retail house.
Within the spirit of the Christmas season, Emjay is making an attempt a unique advertising and marketing method this 12 months, giving the corporate and its management an opportunity to be further festive.
“We’re all the time in search of methods to make use of the Emjay platform to uplift individuals’s hashish expertise, and so we’re joyful to have Santa dressed couriers delivering orders to our prospects this vacation season,” stated Chris Vaughn, CEO of Emjay. “Having Santa couriers is an thrilling and festive addition to our providing and for delighting our prospects this time of the 12 months.”
Emjay encourages prospects who obtain a Santa supply to take an image of them and tag Emjay’s Instagram account through Tales (which has been focused by Instagram Group Tips by Meta). In case you achieve this, Emjay will then DM you for a present to your subsequent buy.
Along with the potential for receiving a Santa courier, Emjay can be providing curated vacation Kushmas Bundles with $144 or extra value of product on sale for $80, reductions on choose merchandise, together with meals and toy drives, giveaways, and buyer appreciation days at their brick-and-mortar shops in Los Angeles and San Diego.
Kushmas Bundles can be found in a number of choices with reindeer names: Rudolph, Comet, Blitzen, Dasher, Donner, Prancer, and many others., every coming with a mixture of flower, edibles, and different hashish merchandise. They function high-end hashish merchandise from manufacturers comparable to Lowell Farms, Kurvana, and so forth.
Emjay launched in 2019, rising to turn out to be one of many main California-based hashish supply and retail platforms. Emjay additionally opened retail areas in Los Angeles and La Mesa, California. One of many firm’s most important promoting factors is to offer costs akin to costs you’d see on the counter at a dispensary.
“… No matter you select can be introduced by probably the most skilled couriers within the trade,” the corporate states on its web site. “For us, your complete expertise issues—from the way you view our curated checklist of merchandise to how they find yourself in your lounge.All the weed. Not one of the markup. A greater expertise. As a result of we’re Emjay, and we’re the very best hashish supply service on the earth.”
Santa Claus Roots
Vacation advertising and marketing gimmicks are nothing new, particularly within the hashish trade. Excessive Occasions Journal has explored the subject intimately—normally when somebody dressed as Santa will get into bother. In North Pole, Alaska, voters in 2015 rejected a measure that will have banned dispensaries within the city.
There could even be a psychedelic connection between the Santa Claus origin story and psychedelics. Within the December, 1979 problem of Excessive Occasions Journal, the late counterculture correspondent for the publication Glenn O’Brien examined the connections between Santa Claus and a selected sort of psychedelic mushroom: fly agaric, aka the toadstool that conquered the universe. In reality, O’Brien argues, the mere existence of Santa could be related to a shaman in Lapland who ate Amanita muscaria.
For extra hashish vacation present concepts, take a look at The Final Excessive Occasions Vacation Reward Information 2022.